The Full Set
Last week the Internet was pissed off… again.
This time it was pissed at Hasbro. Makers of some our favorite toys such as Transformers, My Little Pony, Star Wars, and Monopoly. So when Hasbro announced a new Star Wars themed Monopoly board, people noticed one key missing piece: Rey.
#WheresRey became a trending battlecry as millions of people denounced Hasbro and their antiquated views of the world where only men are permitted to inhabit the ever so exciting game of Monopoly.
Hasbro gave their excuse as to why she wasn’t included, but it honestly doesn’t matter what the reason was because the Internet has already lost its shit; and no amount of logic can calm it down. Someone needed to have their balls smashed.
Eventually, Hasbro announced a Rey figure would be included in their Star Wars Monopoly game and the Internet high-fived itself and danced down streets as they sang their victory chant of “We are the Champions” by Queen.
But did they really? Did Hasbro really cave in? Or did they KNOW this was going to happen and played the entire online Geek community like a car on a Monopoly board.
They knew no one cared about yet ANOTHER Monopoly themed board. When was the last time anyone actually WANTED to play Monopoly? That game that has been known to destroy more homes and friendships than any other game known to man. It leads to fights, arguments, and more board flips than a rowdy game of Chess on a Friday night. Admit it, deep inside we all HATE Monopoly!
So what can they do boost sales of this board game no one really wants? Why, piss off enough people that the world takes notice. Now, thanks to the controversy, everyone knows of Star Wars Monopoly. And the people who would have never purchased this game will now do so because they believed they had a part in “fixing” the problem.
And Hasbro couldn’t be happier.
